Focus group

 Primary audience:

Name: Josh McCarthy

Age: 17

Occupation: Student

Psychometric type: Aspirer

Favourite music genre: pop

Interests: football, film, video games

Name: Gabriela Moore

Age: 17

Occupation: Student

Psychometric type: Succeeder

Favourite music genre: pop, classic

Interests: art, reading, interior design, pinterest, music

Name: Sol Badruddin

Age: 17 

Occupation: Student, dog waiter

Psychometric type: Aspirer

Favourite music genre: 90s Britpop

Interests: Football, chicken bakes, American Psycho

Name: Gracie Levy

Age: 16

Occupation: Student, waitress

Psychometric type: struggler

Favourite music genre: Indie, pop, rap

Interests: Vogue magazine, dogs, dancing, listening to music 

Name: Ben Pappa

Age: 17

Occupation: Student/waiter

Psychometric type: Aspirer

Favourite music genre: Indie/Alternative

Interests: Football, rugby, shoes, music, streetwear

Name: Emily Uden

Age: 21

Occupation: Medical student    

Psychometric type: Succeeder

Favourite music genre: All music

Interests: Music, travelling, horses, medicine

Secondary audience:

Name: Ashleigh Williamson

Age: 15

Occupation: Student

Psychometric type: Aspirer

Favourite music genre: Pop, indie

Interests: Sailing, netball, reading, music

Name: Amanda Williamson 

Age: 51

Occupation: Senior manager defence company

Psychometric type: Succeeder

Favourite music genre: 90s indie brit pop/Motown

Interests: Reading, listening to music, keeping fit, travelling